Visalus Review – Is Visalus A Pyramid Scheme, A Scam or Legit

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At one point Visalus was the fastest-growing private mlm company amassing over 450% growth rate.

But what happens to this company today.

Did you receive an invitation to enter the Body by VI 90 Days Challenge?

Now, you discovered this challenge is a recruiting scheme to join an mlm business.

It smarts for you to stop by and check out our Visalus Review Mlm Talk before joining the program.

In this review, you are going to find out the truth about the Visalus home-based mlm business opportunity.

When you hear the word “mlm”, you must be wondering is Visalus a pyramid scheme and a scam?

You are looking for ways to improve your health while building a passive income to live a life of financial freedom.

But you don’t want to get tricked into joining a pyramid scheme, a scam.

You want to know everything about Visalus.

  • Does Visalus work?
  • The cost to join Visalus.
  • How you make money with Visalus?
  • Can you make money selling Visalus? And
  • Is Visalus a pyramid scheme, a scam or legit?

Reading this Visalus review, you should be able to determine if the Body by VI 90 Days Challenge is a pyramid scheme or a legit opportunity to achieve your goals and dreams.

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Visalus Review Summary

Business Opportunity:
Multilevel-Marketing (MLM)

Initial Investments: $499 or $999

Annual Revenue: $30 Million.

  • Visalus is an mlm company promoting wellness and weight management products, the popular Body by VI 90 Days Challenge.
  • Most people join Visalus not just for the challenge, but also the opportunity to build a home-based business.
  • At its peak, summer of 2012, the company had over 114,000 distributors promoting Visalus. Today, this network has less than 31,800 distributors.
  • The company’s annual sales revenue dropped to $30 million in 2018.
  • Visalus doesn’t publish the Income Disclosure Statement (IDS) trying to hide the company’s financial trouble. This should be a red warning for those looking to join Visalus.
  • Success with Visalus requires exceptional people and sales skills, especially in Face-To-Face recruiting.
  • Mlm is a recruiting business. I don’t recommend this opportunity to those with no sales and recruiting experiences.

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What Is Visalus?

Visalus is a privately held mlm company that distributes and sells weight management and wellness products.

The company was founded in 2005 by Nick Sarnicola, Blake Mallen, and Ryan Blair with headquarters in Troy, Michigan.

The company almost went bankrupt in 2008 with $6 million in debt.

Visalus was saved by Blyth, Inc., a home decor mlm company founded by Georgen, with a series of investments totaled $16.5 million.

By 2011, Blyth took control of Visalus with 57.5% ownership.

In 2012, Visalus turned profits with sales revenue top at $624.

The success did not last long. In 2013, the company operated in decline and business losses.

By September 2014, Visalus announced that it had purchased back the company from Blyth and stopped reporting sales revenue.

Visalus has declined from an mlm network of over 114,000 independent distributors to less than 31,800 worldwide.

The company 2018 estimated sales revenue was $30 million.

Visalus stopped publishing the income disclosure statement (IDS) should be a red flag. This financial document provides important financial information regarding the profits and losses of a Visalus mlm business.

It is recommended to compare Visalus with other home-based opportunities before investing.

You can use My #1 Business Opportunity to make a comparison.

How To Join Visalus?

You need a sponsor to join and promote Visalus.

You can visit the Visalus website to request for a sponsor, or your sponsor can complete the application process for you.

But to build a business and earn the commission, you must be active and qualified.

Active and qualified required purchasing a Starter Kit, which I’ll discuss more in the next section of this Visalus review.

How Much Does It Cost To Join Visalus?

Once you have submitted an application to become a Visalus Promoter, you must purchase either the Executive Kit for $499 or the Star Kit for $999 to activate your business.

Visalus pyramid scheme starter kits

The cost to join Visalus depends on the Starter Kit that you purchased.

The difference is the Star Kit offered more products for you to promote your Visalus business.

Besides purchasing a Starter Kit, there are monthly expenses to operate your Visalus mlm business.

Visalus requires all Promoters to purchase a minimum of $125 Personal Qualification Volume (PQV) or retail sales of $200 PQV per month to remain active.

I call this, the monthly Active Expense. Visalus is a Pay and Play business opportunity. If you want to earn, you have to pay.

Any Promoter that fails to maintain an Active Status is not allowed to receive bonuses and commission from Visalus.

Remember, the expenses above do not include your time, marketing costs, traveling, and gas.

The monthly active expense can destroy your business profit if you cannot resell the products. This becomes the business losses.

Other home-based businesses, such as Affiliate Marketing, you earn the commission on every sale, no need to be active and qualified.

Do you know why Visalus has this monthly active requirement?

Well, to sell products and to avoid being classified as a pyramid scheme under the FTC guideline. (Check our MLM vs Affiliate Marketing for the discussion on the FTC MLM Guideline.)

Visalus Compensation Plan

The Visalus compensation plan is the document that outlines all these options to make money with Visalus.

I’ll provide a quick analysis of the Visalus compensation plan. To see it in detail, just download a copy.

As an mlm business opportunity, Visalus offers you two options to earn: Sell Visalus Products by promoting the challenge and/or recruiting others to become a promoter.

Make Money Selling Visalus Products

Visalus Promoters sell products by inviting people to take on the Body by VI 90 Days Challenge, or they can purchase the products at wholesale price to retail for profits.

Visalus pays between 10% to 25% commission on products that you purchase or sell to customers. The commission percentage is determined based on sales volume.

Visalus commissions review

This sounds easy to earn, right?

Well, I did a search online and found a Visalus VI-Shape Shake selling online for $30.

The same item on the Visalus website selling for $63.99.

Visalus review product

Can you make a retail profit selling Visalus products on the market?

It will be a challenge.

Overprice is the reason why you can never make money selling Visalus products.

Make Money Recruiting Others

If you cannot sell Visalus products on the market, the only option to make money is inviting others to join.

Remember, you must be active and qualified to receive commissions.

Once you meet the two requirements above, here are your options to earn:

Fast Start Bonus (FSB)

You can earn a $75 FSB when you enrolled new promoters with a purchase of an Executive or Star starter kit.

New Business Bonus

This bonus offers you from 5% to 20% commission on your new promoters’ first order.

The commission is paid as follows:

  • First active enroller – 20%
  • Second active enroller – 10%
  • Third active enroller – 5%
  • Fourth active enroller – 5%
Team Commissions

You can earn a 5% commission on your team sales volumes up to 8 levels.

Above are the primary options to earn from recruiting activity. There are leadership bonuses and commissions which promoters to achieve Presidential Directors rank and above. You can refer to the compensation for qualification requirements.

As you can see, there are multiple ways to earn with Visalus. However, no money is paid unless you are active and qualified.

This is how mlm work. Options to earn is not the same as qualifying to receive the money.

Active and Qualification requires more product purchases or recruiting more people.

You can potentially earn nothing under the Visalus compensation plan because the costs staying active and qualified might exceed the commissions received.

When evaluating mlm opportunity like Visalus, you cannot rely on the compensation plan to determine the business income.

You must look at the actual bonuses and commissions received by Visalus Promoters to understand the business profit and loss.

Can You Make Money With Visalus?

You cannot rely on the Visalus compensation plan to determine the business revenues.

Here’s what I mean,

The Visalus compensation plan offers POTENTIAL EARNINGS, not real income.

To know the actual income, you need a copy of the Visalus Income Disclosure Statement (IDS). This financial document provides ACTUAL INCOMES
received by Presenters from Visalus.

But, where can you get a copy of the IDS?

You can request one at the time of joining. Visalus is required by law to provide you a copy together with the compensation plan.

As a business review writer, I look to the actual incomes to advise clients on an investment.

If Visalus refuses to provide you a copy, don’t join. This is a sign of a potential scam.

Visalus stopped publishing an income disclosure statement when the company experienced financial trouble. This should be a warning for those looking to join Visalus.

From my experience, an mlm opportunity that does not provide an income disclosure statement means they are hiding the fact that promoters are not making money.

This is a normal business practice in the mlm industry.

Is Visalus a pyramid scheme?

If Visalus follows the FTC guideline, then they are a legit mlm company under the law.

But I don’t use the laws to evaluate a business opportunity.

I am using the financial information and earnings to determine a pyramid scheme.

I believe Visalus, like most mlms, is a pyramid scheme.

If you look at the compensation plan. Promoters are forced to purchase overpriced products to earn the commission.

The only way to sell Visalus products is by recruiting others to become promoters.

The more people that you bring in, the more money you earn.

The promoters are the primary customers of mlm companies.

A small group of promoters at the top with a large team will earn the most commissions, while 99% earn nothing.

Doesn’t this qualify Visalus as a pyramid scheme?

Well, you don’t have to agree with me.

But, based on our Visalus Review, you must agree that Visalus does not appear to be a good home-based business. You cannot make a good income with Visalus.

The Visalus compensation plan was designed to make money for Visalus, not for you.

Is Visalus Worth It?

Visalus products might help you lose weight.

But as a business opportunity, I am not impressed. I don’t think Visalus’ worth it.

However, the decision to invest is yours to make.

I am writing this Visalus review providing you the financial information needed to make the right investment decision.

Let me ask you this,

Do you know why you want to start a home-based business?

To earn extra money from home, to be your own boss, or to achieve financial freedom?

And to make money, we invest in a PROFITABLE business!

There are much better and less risky home-based business opportunities. I recommend you look at Affiliate Marketing.

As an affiliate marketer, there’s NO traveling around town to attend late-night meetings and NO face-to-face sales or recruits.

The best part, you are working on the computer in your own home or anywhere you like.

Affiliate marketing is one of the most powerful work from home business opportunity to earn passive income. I recommend you read, MLM vs. Affiliate Marketing to learn.

Before ending this review, there one more issue that I like to address, the ownership control.

All Visalus promoters have no control over their business. This is a serious problem for me.

You must follow and obey Visalus rules and policies to stay in business.

Think about this, what happens if Visalus goes out of business?

Well, you are out of business! All your hard work disappears and nothing you can do about it. You have zero control over this.

Starting a business is a long-term investment. You want to create a system that generates money far into the future. Isn’t this the #1 reason you want to build a successful business?

If you want to be an owner of a lucrative and profitable business that generates six-figure passive income, then…

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Even if Visalus is not a pyramid scheme, I would not invest time and money in this opportunity.

This home-based business opportunity is not profitable, and the company is on a decline. This is a fact.

Thank you for participating in our Visalus review discussion.

Until next time.

You can share your own Visalus review here.

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